A lot of children find the strong taste of mint too much, and our family had a lot of trouble with toothbrushing until switching toothbrushes and toothpastes, it was a game changer for us.


Toothpaste overview

Firefly Kids Fluoride Toothpaste, contains an enamel safe formula clinically proven to fight cavities. This formulation, specially designed for kids ages 2 and up, also strengthens and protects developing teeth.


  • Sugar free
  • Helps protect against cavities & decay
  • Anti-cavity toothpaste with fluoride
  • Strawberry gel flavour
  • Tube packaging image may vary from the image shown on this page


Other recommendations to make toothbrushing more enjoyable for your little one


The Pokémon smile app – I haven’t tried this one myself but a lot of people recommended it to me when we were having trouble at our house. 


The three sided toothbrush

A toothbrush with three sides which clean the teeth front, back and occlusal surface all at the same time, making toothbrushing easier and faster, and the bristles are super soft.


Make toothbrushing as comfortable and fun as possible.



Contact me to arrange a time if you’d like to come and collect anything, you’re more than welcome! (I live in Brooklyn, Wellington).  Best times for pick-ups are before 2pm, or after 4pm on weekdays (though times can differ in the school holidays)

75ml strawberry flavoured, kid's toothpaste - with fluoride!